Walmart and Sam’s Club today announced fund-raising for Children’s Miracle Network Hospitals, including St. Louis Children’s Hospital and SSM Health Cardinal Glennon Children’s Hospital, will continue through Nov. 3.
Over the last 30 years, Walmart and Sam’s Club associates, customers and members have helped raise nearly $1 billion for Children’s Miracle Network Hospitals in the U.S. and Canada. Money is raised primarily through a register campaign where customers and members donate $1 or more when they checkout. Associates also fund raise in other creative ways including bake sales, contests and events.
“We love Walmart and Sam’s Club associates,” said John Lauck, president and CEO, Children’s Miracle Network Hospitals. “Their passion for their local CMN Hospital and asking customers and members to donate has made all the difference in our efforts to help kids live better.”
The nearly $1 billion raised by Walmart and Sam’s Club marks the biggest amount ever raised by a company for Children’s Miracle Network hospitals. The money raised at local stores is directed to a local CMN Hospital to help sick and injured kids get the care they need. Funds are used to pay for equipment, research, charitable care and a variety of other needs children’s hospitals have.
Walmart and Sam’s Club joined the CMN Hospitals fund-raising family in 1987 with Sam Walton himself being personally involved in the beginning of the relationship between the organizations.
A new addition to the 2017 campaign is the ability of customers and members to donate directly from the screens at self-checkout kiosks. Once they have completed scanning their items customers simply tap “Finish and Pay” and are then prompted on-screen with a donation request.
Customers and members are encouraged to spread the word about the campaign on social media using the hashtag #HelpKidsLiveBetter.
— The Illinois Business Journal