Area company launches ‘Print it Big!’ division aimed at wide-format marketing

Kopytek Inc., a St. Louis-based digital printing company with a number of clients in Metro East, has launched a new division, “Print it Big!,” to better serve the growing wide format market, both regionally and nationally.

Coupled with Kopytek’s printing assets, Print it Big! has made an additional $2 million investment in the wide format market segment, which encompasses rigid board and synthetic materials, as well as flexible vinyl for wall, vehicle and window applications.

Print it Big! has partnered with leading manufacturers, including Hewlett-Packard, Fuji, and Veritiv to bring the highest quality equipment and substrates currently available to the St. Louis marketplace and surrounding region.

“Virtually 100 percent of our clients utilize wide format printing in their packaging, sales, and marketing efforts, and we are fortunate to be in a position to rapidly expand to accommodate not only their growing needs, but the needs of a growing client base,” Kopytek President John Peterson said. “Digital, personalized color continues to dominate our growth, and customers are demanding higher quality visuals to promote their branding.”

Printing has moved “far beyond paper and ink and has come to mean any visual on any substrate. With Print it Big!, we now can print on 5-foot by 10-foot boards up to 2 inches thick, and flexible material, including vinyl, fabric, magnetics and styrene up to 10-feet wide and 600-feet long,” he said.

Kopytek also announced the formation of Installed Graphics Inc., providing 3M preferred installation nationwide.

“Our clients rely on us for quality wide format printing because of our many capabilities and our ability to deliver. It was a natural extension of our business to provide the highest quality graphics installation available,” Peterson said.

Installed Graphics Inc. services the retail, convenience store, fleet, and experiential industries, and operates as a separate entity, both on a wholesale and commercial level.
It offers installation to other printers, sign companies and franchises, as well as corporations throughout the U.S. Installed Graphics also operates an on-site installation fleet facility at two locations in St. Louis.

— The Illinois Business Journal