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Simplifying Beauty hosts salon grand opening celebration in O’Fallon

Pictured in the center of the photo with the oversized scissors used to cut the ribbon during the recent grand opening celebration is Simplifying Beauty owner Kimberly Beckley. (Submitted photo)


Simplifying Beauty, a new eyelash extension and spray tan salon, recently announced its grand opening in O’Fallon, Ill., marking the occasion in part with a celebratory ribbon cutting. The salon first opened its doors in April 2023, bringing the latest in eyelash extension and spray tan services to the local community.

Simplifying Beauty is owned and operated by Kimberly Beckley, an experienced licensed cosmetologist/advanced certified master lash artist with a passion for helping clients to look and feel their best. The salon will offer a range of services, including eyelash extensions (classic, volume, and hybrid), lash lifts, brow lamination, lash and brow tints, facial waxing, and custom spray tans. All services are performed by a highly trained and experienced beauty professional using the highest quality products.

“We are thrilled to be opening our doors and creating an environment that encourages women to love themselves,” said Beckley. “At Simplifying Beauty, we help busy women achieve their desired beauty with custom eyelash extensions and spray tans so they can have more time and confidence to do the things that matter most to them.”

In addition to its eyelash extension services, Simplifying Beauty will also offer a small range of retail products to help clients maintain their new lashes as home. The salon will feature a modern and inviting atmosphere, with comfortable beds, soothing music, and a friendly staff.

To celebrate its grand opening, Simplifying Beauty will be offering a promotion to new clients. For a limited time, new clients can receive 20% off their first full set of eyelash extensions. This offer will expire on May 31, 2023.

Simplifying Beauty is located in O’Fallon at 9 Eagle Center, Suite 7. To schedule an appointment or to learn more about the salon’s services, visit online at or call (618) 726-7054.

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