Fundraising drive to provide holiday decorations for Downtown Alton

Alton Main Street is making progress on a fundraising drive to provide holiday decorations for the Downtown Alton area.

The organization plans to arrange 34 greenery wreaths with red bows to be placed on the lamp posts of Third Street between Piasa Street and State Street. Alton Main Street has set a fundraising goal of $4,000, which will cover the cost of the wreaths and installation this season. A GoFundMe account had raised more than $1,000 as of Thanksgiving Day.

The Alton Main Street Design Committee, headed by Emily Keener, solicited bids from local companies to provide and install the wreaths.

“We think it’s important to partner with local companies on design initiatives like decorating downtown for the holidays because the result not only inspires joy in the community, it inspires economic growth as well,” said Keener. Long term, the organization would like to add more decorations throughout the district year after year.

“You can play a key role in spreading holiday cheer and making cash registers ring in locally-owned businesses this season,” said Alton Main Street Executive Director Sara McGibany, adding, “Creating a festive atmosphere encourages shoppers and diners to patronize our locally-owned stores and restaurants during an important time of year; holiday sales represent 20 percent to 30 percent of annual sales for small retailers.”

Donations can be made online via GoFundMe by clicking on the link:

Checks can also be made out to Alton Main Street and mailed to its office at 111 E. Fourth St., Suite 315, Alton IL 62002. For more information, email or call (618) 463-1016.

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