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Alton Main Street survey targets future of Downtown

ALTON — Alton Main Street has launched a needs assessment survey to gauge which businesses and quality of life improvements are sought in the Downtown district.

A link to the survey can be found on the home page of

altonmainstreetlogoThe organization’s Economic Development committee will use the data to proactively target businesses. The ultimate goal is to reduce instances of Alton residents leaving town to make purchases or find experiences, which drains Alton’s sales tax base.

Feedback from the survey will demonstrate to investors and prospective businesses which products and services are desired but cannot be found locally,.said Sara McGibany, executive director of Alton Main Street

“This survey is very important, because as Downtown Alton continues to blossom it is crucial to make sure that we focus on smart growth that meets the needs of our community,” said McGibany.

“Data from the responses will be used to attract developers, fill vacant real estate, and craft a strategy to incubate start-up businesses who would benefit from support services,” said Scott Yanta, a real estate agent with Paul Lauschke & Associates and member of the Alton Main Street board of directors, who serves as chairman of the Economic Development Committee. “We are very pleased with the response thus far, collecting more than 250 responses in the first week through promotion on social media alone.”

The survey also inquires which quality of life improvements are most important to your family or business, how respondents would like to be involved with Downtown Alton’s resurgence, as well as primary sources of local news which will assist Alton Main Street with community organizing. The survey is a way for Alton citizens and Downtown residents to have a tangible role in how their neighborhood evolves.

The survey will be available online through Aug. 1, and the results will be announced at Alton Main Street’s quarterly information exchange called “What’s Up Downtown” to be held at Jacoby Arts Center on Tuesday, Aug. 8, at 5:30 p.m. Paper copies of the survey are available at the Alton Farmers’ & Artisans’ Market. As an added incentive, everyone who fills out the survey before Aug. 1 will be entered into a drawing for a $50 gift certificate to any business that is a dues paying partner of Alton Main Street.

— From the Illinois Business Journal

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